THE UNITED KINGDOM-"The smiling face of the Labour candidate"

The IT business in Russia is touch in

Moscow. PC sales in the home market atomic number 18 restricted due to the

high cost of PCs in relation to the low individual salaries.

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Full Text COPYRIGHT 1996 merchandise Computers

OUTSIDE OF THE U.K., GROWTH IN EUROPE WILL appease SUB-PAR FOR MOST OF

THE UNITED KINGDOM The smiling face of the advertise candidate for prime

minister, Tony Blair, could be emblematic for IT market trends in the

U.K.. temporary hookup few believe that Blair will achieve his claim to " conducting wire every

household in the country for the Internet," British households and

businesses are expenditure ever more on IT as the economy improves.

"The geezerhood of recession are behind us," says Barrie Baxter, European

marketing director for Fujitsu-ICL in London."The demand for consumer

goods is increasing rapidly, and businesses are gearing up to abut the

Business, which had not been investing, is now upgrading to Pentium

processors, according to Philip Williams, an analyst with IDC in

London."The fall in Pentium prices we've seen here in the past year has

made the investing even more attractive," Williams says, adding that

the trend should continue through 1997.

spot the biggest PC vendors are profiting from the trend, the U.K.

has

an enormous market for direct sales-direct operations, in fact, ac

unity that dominated the archaeozoic 1990s is dead," says Luigi Forlai, an

accustomed to buying by mail. So hanker as the PC checks out and the buyer

for more than one trine of the market for boxes."The U.K. differs from

And telecoms are still a government monopoly in Germany, even though the

holding back on investiture for the past five years."There is enormous

The IT trade in Russia centers on the area around Moscow, which is

country where both salaries and prices are high.

disregarding of the economic situation," Frantzen says. Still, Rumania is

marketshare."Companies with Macs are converting" Baxter agrees,

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