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PARTICIPANT HANDBOOK Jean-Claude Larréché The Alfred H. Heineken Chaired professor of Marketing INSEAD Hubert Gatignon The Claude Janssen Chaired Professor of Business Administration and Professor of Marketing INSEAD Rémi Triolet Partner, Director of R&D STRATX Copyright © StratX 2010-04-19 1 newspaper publisher: StratX Production: Coptech, Inc., Woburn, Massachusetts Marketing aggroup Americas: Marketing Team EMEAA: Development Team Support Team Paul Ritmo & Andréa Hernandez Stéphanie Zanon & Patricia Huber Laetitia Benhous, Aurélien Dauvergne & Rémi Triolet Andréa Hernandez & Annie Houde Copyright © 2003, 2010 by Jean-Claude Larréché, Hubert Gatignon & Rémi Triolet Software © 2003, 2010 by StratX Markstrat is a registered label of StratX All rights reserved No part of this concord may be reproduced in any form, electronic or mechanical, without the previous permission of the publisher. Used books should not be purchased or sold. all(prenominal) Student Handbook comes with a unique nonparallel subject that is to be used by the person who purchased the book only.

If the enrolment card in the back of this book has been tampered with, return the book because you will not be able to use the serial number ISBN# 0-9743063-6-3 ISBN# 0-9743063-7-1 Edited 2010 for the electronic version for the paper version How you arouse save paper. Please refer to page 11 before printing this document. Copyright © StratX 2010-04-19 2 TABLE OF CONTENT Introduction __________________________________________________________ 6 About STRATX SIMULATIONS ______________________________________________________ 6 Questions & Technical Support ____________________________________________________ 7 adaptation and Software Setup _________________________________________ 8 The Registration Process __________________________________________________________ 8 Downloading and Installing the Team Software ______________________________________ 10 The PRACTICE Industry... If you want to get a full essay, request it on our website: Ordercustompaper.com

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