Case Study Writing - What to Look For

Case Study Writing - What to Look ForCase studies in business are a very effective way to communicate concepts and value to customers. With the development of new technologies, it is important to test all possible scenarios and options so you will have all the facts at your fingertips before you invest in a project. When writing a case study, consider what the customer would want and need. For example, what is their area of expertise?They need a solution that they need right now. They will be most likely search for such products or services on a daily basis. The market needs to solve, and it is not always in someone's best interest to solve the problem. This will be determined by the customer's needs and preferences.Product development should not be just a happy coincidence. The creation of a viable, cost-effective product means that the development costs need to be high enough to justify the company's investment. Not every customer will want to purchase the product. Perhaps they fee l it doesn't meet their needs. Others are simply too much of a risk.From the company's perspective, a case study should give you insights into how customers see the product and their end user's perspective. If a customer has to switch the product on a regular basis, you will want to add some security features to increase customer confidence. You will also want to add a feature that lets the customer to make changes whenever they feel is necessary.If change tracking is included, they can easily track exactly what changes were made and when. This will help when you decide to make a major overhaul in your product. It will also give you an idea of how much a particular change will cost.A case study may also discuss some of the other benefits and advantages, the product offers, including how the customer perceives the software program. Many software programs offer unlimited support. This can save you time and money because your customer will no longer have to hire a specialist for proble ms after they have purchased your product.A customer may also be upset because of perceived problems with a particular service. The customer may feel that the software does not deliver the same level of quality as advertised. In order to address the problem, they will need to look elsewhere. In this case, the product may be in jeopardy of being discontinued, especially if it is not supported by updates.The case study gives you insights into what your customers are experiencing as they use various technological advances. It also allows you to know what problems your customer is having and how you can resolve the problem. It may also help you understand why your customer may not purchase the product, but this information is sometimes difficult to obtain without more time to gather the facts.